Last week, I had the pleasure of teaming up with Kelsey Ogletree, one of the top freelance writers in the hospitality and tourism space, to discuss the state of the industry right now with other PR practitioners, hospitality experts, and writers.
ICYMI, here’s a recap for you of our major takeaways, but the conversation was really helpful, so I want to give you the chance to hear it yourself.
This 60-minute video captures the live conversation hosted by Kelsey Ogletree and Stephanie Smith held on June 3, 2020, that featured 100 highly talented professionals in the PR/branding/media space.

Our country is in turmoil right now, dealing with challenges that can feel insurmountable. If you’re feeling like you have no idea how to proceed with promoting your business and pitching journalists right now, you’re not alone. That’s why on June 3, two pros from each side of the industry—Stephanie Smith, Ph.D., APR, strategic communication coach, and Kelsey Ogletree, MSJ, freelance writer for top-tier national publications—came together to host a special edition of Office Hours.
In this 60-minute session, we led a discussion about positioning your brand on social media during this tumultuous time, and also how freelance writers can help YOU as publicists/business owners right now. This was an opportunity to connect with some of the best publicists and freelance writers around to share best practices, challenges, success stories, and advice with one another, helping us all to navigate these rough waters together as a community.
Stay tuned for more upcoming Office Hours sessions by subscribing to our newsletters: Kelsey’s here and Stephanie’s here.