Business Lessons I Learned as a Sorority Girl

Being in a sorority, both as a collegiate member and an advisor at several universities throughout the country has taught me countless lessons that I attribute to my success in academia as a professor and in my PR business. So, in an effort to educate and entertain, let me take you through the business lessons I learned as a sorority girl.
How to Use Instagram with Intention for Your Business

The top three tips for using Instagram with intentionality to promote and grow your business, regardless of industry and niche.
What PR Teaches Us About Setting and Reaching Goals

This post was originally written for and shared on PR Couture A new year – the time when people and businesses set long lists of goals and resolutions vowing to make this the “best year ever!” Goal setting is an important part of business planning, and it’s central to the practice of effective public relations. […]
3 Honest Tips for Overcoming Rejection in Public Relations

Research indicates that the number one way to turn rejection into resilience is to acknowledge all of the emotions rejection makes you feel, label them, and then seek the truth behind every situation so you can move forward.