The Social Media Channel Hospitality Brands Don’t Need
As a hospitality brand, you offer a unique experience that is best shared through imagery and storytelling. Some social media platforms, like Instagram and Pinterest, are designed to show off your brand. But other channels, specifically Twitter, are not designed with hospitality brands in mind. That’s why Twitter is the least effective social media choice for your brand and the one you can either drop or never start using at all (but still be successful and grow your biz).